Aspro: Next - online store

What this solution does

Aspro: Next is a universal e-commerce template suitable for products of any category. The solution supports full multi-regional functionality and enables the creation of landing pages within the catalog, review sections, and search results. The template architecture is designed to meet the needs of projects focused on growth and scalability.

Aspro: Next is a ready-made e-commerce template for the 1C-Bitrix platform. The solution provides a basic structure for product catalogs, order checkout, and site administration. Compatibility with the platform depends on the template version and the core system version.

Aspro: Next is a ready-made e-commerce template for the 1C-Bitrix platform. The solution is designed for creating modern online stores with responsive design and advanced content management features.

Technical support is available at support.aspro.ru.

The Aspro: Next template for online stores includes more than 300 additional materials useful for site configuration and development.

Aspro: Next is a ready-made solution for creating a unique online store. A flexible configuration system allows for rapid changes to the design of the homepage, catalog, sections, and individual elements without complex programming.

The platform is designed to drive sales growth. Built-in support for integration with 1C, delivery services, and payment systems, along with connections to Yandex.Metrica and Google Analytics, ensures business launch from day one. A set of conversion optimization tools helps streamline the sales funnel.

Adaptive design ensures correct display on all device types. The mobile version includes dedicated settings, such as swipe menus and various header display options.

Advanced SEO capabilities include configurable blocks for text, clean microdata markup, and automatic meta tag generation. The solution supports landing pages and built-in multi-regional functionality with individual settings and labels for each region, simplifying search engine promotion.

Scaling tools allow for rapid implementation of new features and opening of new branches with minimal costs, thanks to the new technological platform and integrated multi-regional functionality.

Aspro: Next provides a developer-friendly environment, serving as a solid foundation for building online stores. The new technological platform and architecture allow for solution customization without using temporary workarounds and ensure that changes are preserved during system updates.

For the first time in the Aspro product line, multi-regional functionality and a landing page builder are included. Features previously available only in large-scale projects or as custom developments are now part of the ready-made solution.

The landing page builder is designed for SEO and advertising campaigns. It enables the creation of an unlimited number of landing pages without the involvement of a programmer, increasing advertising efficiency and providing savings on SEO promotion.

Advanced multi-regional functionality is suitable for stores with branches in different cities and regions. Visitors see up-to-date contacts, as well as automatically adapted page and section titles, prices, and product stock levels based on their location. Automatic generation of robots.txt and sitemap.xml files for regional subdomains significantly reduces the amount of manual work.

Aspro: Next ensures that the online store complies with Federal Law No. 152-FZ on personal data protection. The template includes a mandatory consent option for data processing in all forms where users submit information, and the standard agreement text is provided and placed on a dedicated page.

The solution is a universal next-generation online store template adaptable to a wide range of themes. Supported categories include: electronics and gadgets, building materials, clothing, footwear, and accessories, children's goods and toys, cosmetics and perfumery, costume jewelry and jewelry, designer goods, beauty and health products, food items, home appliances, plumbing, upholstered and case furniture, sports and outdoor recreation goods, industrial products and spare parts, garden equipment, flowers, gifts, and souvenirs, auto electronics, photo and video equipment, climate control equipment, office supplies, consumables, household goods, pet supplies, and other categories.

To preview the appearance of a store based on Aspro: Next, demo access to the test version is available, allowing you to test the placement of your own content.

Aspro: Next is an e-commerce template designed to flexibly adapt the interface to specific business needs. Whether the priority is highlighting special offers, showcasing brand advantages, or driving traffic through content marketing, the solution provides full control over the structure. Users can independently build a unique configuration from sections, blocks, and elements.

The package includes 17 basic color schemes with the option to select a custom color. There are 18 header configurations and 7 footer options available. Customization covers sidebar menu types, heading styles, and breadcrumb styles, along with support for Google Fonts. Users can adjust menu nesting levels, background colors, and upload custom background banners.

The template supports distinct display modes for content sections and catalog sections. Catalog items feature detailed settings for SKU types, detail page layout, viewing modes for recently viewed items and the 'Previously viewed' block, as well as parameters for detail images, navigation chains, and quick view. Cart position, color, and interaction scenarios are configurable separately. The mobile version includes a customizable menu and header.

The homepage of the Aspro: Next template is built from blocks that are easy to enable, disable, and configure for different display modes. For small single-theme online stores, a traditional layout with large banners and floating elements is suitable. Large-scale projects can use a tiled banner area to organize offers by category. Video content can be placed on the central banner, while other blocks display key sections or promotions. The flexible composition allows for numerous design variations.

This is only part of the template's functionality. You can create a unique configuration using the settings widget on the demo version and save the selected parameters with a single click.

The Aspro: Next template simplifies launching large federal e-commerce projects. For networks with offices in different regions or countries, it supports multi-regional configuration with selection of district, region, and city, integrated with the Geo IP geolocation service. Visitors see contacts, prices, stock levels, and catalogs relevant to their location.

Multi-regional settings can be configured independently without specialist assistance. Detailed documentation provides step-by-step instructions for configuring the functionality.

The system automatically generates robots.txt and sitemap.xml files with permissions and exclusions for search engine crawlers. Manual creation of these files for each subdomain is not required; users only need to add specific lines to the provided templates. The ability to create individual robots.txt and sitemap files for each region is documented in the documentation.

Each region supports separate SEO promotion. The system automatically generates meta tags including the city name, such as 'refrigerators in Chelyabinsk' or 'refrigerators in Moscow'.

The Aspro: Next template supports tags and events to easily publish unique information and media content for each region. The REGION_TAG allows automatic updates of delivery conditions, pickup point addresses, return policies, and other data.

To use this feature, create unique tags for specific content fragments and define their values for each region as text or embed code. Place these tags in headers, product descriptions, store pages, articles, news items, or promotions. The system replaces the content automatically.

Developers can extend capabilities by creating custom tags using special events. A single tag can combine multiple factors, such as product expiration dates and delivery distance. Content can also be tailored to specific advertising campaigns and traffic sources. Detailed documentation on working with events is available in the 1C-Bitrix developer documentation.

The Aspro: Next template for online stores provides adaptive layout that fully meets the requirements of a complete mobile version. Users gain access to functionality previously available only in large-scale and expensive projects.

The solution includes swipe menus and extensive display settings. Options include a white or colored mobile header, along with a choice between detailed and concise mobile menus. The menu can be configured to slide out from the left or from the top. Administrators can control the fixed header and configure how cart elements are displayed. These tools allow for optimization of the store's performance on mobile devices to increase sales.

The 'Aspro: Next' template provides intuitive navigation and fast access to all catalog sections from any page. Popular product categories are displayed on the homepage.

Three display modes are available for the catalog: tile, list, and table. A default display mode can be set for each category.

The system supports three variants for displaying product availability: status 'in stock/out of stock', exact numerical stock quantity, and text-based assessments 'many', 'few', 'sufficient'.

An AJAX mode is implemented for instant loading of results without page reload.

The template supports property directories based on highload blocks with the ability to add icons.

Functionality includes product comparison and the ability to save items.

Product cards support various formats: simple products, products with trade offers (SKU), as well as sets and bundles.

Product previews feature stickers with preset labels 'Bestseller', 'New', 'Promotion', 'Recommended', along with the option to create stickers with custom text.

Individual background images can be assigned to different pages and sections of the site.

Additional interface elements include old price display, product rating, and teasers.

Export and import of the existing product list are supported.

A quick view feature is implemented, accessible from the homepage as well as from lists of sections and subsections.

Three types of smart filters are provided to enhance usability: horizontal, vertical, and compact.

The product page in the Aspro: Next template is designed for maximum information density and user retention. A large image with a photo gallery and zoom function is complemented by a purchase block showing prices, quantities, and warehouse availability for each product variant. To boost conversion, the layout includes benefit teasers, a 'Found it cheaper?' indicator, and quick share buttons for social networks, Viber, or WhatsApp. Detailed product information is organized into tabs: description, specifications, reviews, availability, a question form, and additional materials. The system supports attaching downloadable files such as user manuals or warranty documents. The interface supports product cards with or without tabs. Engagement is further enhanced by 'Personal recommendations' and 'Previously viewed' blocks. The template allows adaptation to specific niches, including dedicated solutions for clothing, footwear, construction, and repair.

The template is optimized for selling designer goods, including costume jewelry, premium furniture, perfumery, and jewelry.

Each store section can be configured with its own individual detailed product card. For example, when selling evening dresses and costume jewelry, the 'Clothing and Footwear' card is used for dresses, while the 'Designer Goods' card is used for accessories. The choice of which card to apply to specific sections remains with the site owner. It is recommended to test various options and select the one that best fits the theme of your online store.

The product card supports advanced price display. The system automatically shows visitors the discount amount, total savings, the final cost for purchasing multiple units, and price ranges where the unit price changes.

Trade offers (SKU) are variations of a single product that differ by specific properties. This functionality is designed for online stores with a wide assortment. It enables the creation of separate cards for each variation, preventing duplicate similar items in the catalog and directing advertising traffic to a specific SKU.

Two display types are available: a preview on the product card or a table of characteristics. The first type displays options next to the image, title, and price for clear visualization. The second type is intended for products with a large number of SKUs and displays them in a table below the main description.

Automatic generation of trade offers is available to speed up the process. Different display types can be configured for different store sections. For example, in the clothing category, T-shirt sizes can be displayed in a single row, while in the cosmetics category, all nail polish shades can be arranged in a table under the product.

SKU icons can be displayed as images or text. The system supports search configuration for trade offers, sorting of their display within the product card, and the ability to insert the SKU title into the product name.

Yandex.Market Integration

In Aspro: Next, every trade offer (SKU) is assigned a unique link. This allows not only products but also specific trade offers to be submitted to the Yandex.Market catalog, helping to increase conversion rates.

Order placement is the final step in the purchase process. A one-click order form is available for quick purchases, requiring only contact details such as name and phone number. Full order placement with options for payment, delivery, and location is available in two variants: with open or closed blocks. In the variant with closed blocks, after entering the delivery region, the user must click the 'Next' button to proceed to the delivery method block. The same logic applies to the 'Payment' and 'Buyer' blocks. Select the option that is most convenient for your users. Instructions on how to set the page view are available in the documentation.

The personal cabinet in the Aspro: Next template addresses key user needs. Clients can track order status, manage internal accounts, order profiles, and subscriptions, as well as edit personal data and change passwords.

The solution features simplified authorization via social networks. Two registration methods are available: a standard registration form and login through social networks. The first option is suitable if obtaining user contact details is sufficient. The second option is recommended to simplify site access and reduce bounce rates.

The system supports merging multiple accounts into a single personal cabinet profile. If a visitor first registers via the form and then logs in through a social network (or vice versa), a unified profile is created provided the email address matches. The sequence of actions does not matter.

CRM System Integration

Aspro solutions offer simplified integration with popular customer relationship management systems, including Bitrix24 and Flowlu. Data from completed web forms on the site, such as customer inquiries or callback requests, is automatically transferred to the CRM. This enables centralized storage of lead information, standardization of manager workflows, and business performance analysis.

The standard function for transferring orders to Bitrix24 is also available. Detailed configuration instructions are provided in the documentation.

Full 1C: Enterprise Integration

The solution supports full integration with 1C: Enterprise. This allows sending product information from 1C to the online store, transferring orders from the site to 1C, and exporting processed order statuses back to the site to notify customers.

Payment and Delivery Methods Support

The system supports automated delivery methods, including Russian Post, EMS, UPS, DHL, SPZR, and others. Configurable options are also available, such as self-pickup and courier delivery.

The template supports payments via Visa, MasterCard, Yandex.Money, WebMoney, PayPal, and other services.

The Aspro: Next template supports one-click synchronization of accounting types to prevent stuck stock items. Two modes are available: manual and automatic. In automatic mode, adding products, updating them, or changing prices automatically synchronizes available quantity data. This ensures stock levels remain accurate.

Landing pages in catalogs and reviews

The functionality for creating landing pages, previously available as a separate add-on, is now included in the standard Aspro: Next solution. The tool allows generating pages with product collections, large banners, and SEO-optimized text in a few clicks with no limit on the number of pages.

Pages designed with user needs in mind can increase conversion rates by up to 7%. Creating landing pages for any search query simplifies promotion and reduces SEO costs.

Landing pages in search

For each search query, you can create a dedicated page with a unique URL. Access to such a page is granted when a user enters a phrase in the site search or a search engine that matches the specified conditions. Additional filters can be configured to refine transition conditions. For search landing pages, a query replacement feature is available, allowing results to be displayed for one phrase even if the user entered a different one.

Create pages relevant to user queries to achieve fast results.

The functionality allows linking landing pages in the catalog, review sections, and search results to specific regions. This ensures that unique information is displayed for each city. Separate settings are available for landing pages in the catalog, reviews, and search results.

The One-Click Purchase feature reduces the number of steps required to complete an order, thereby increasing conversion rates and potentially boosting revenue by 80%. Customers provide only their name and phone number, after which a manager contacts them to clarify details and finalize the order.

The Cross-Selling tool supports linking products to content sections in formats such as 'news + product', 'article + product', and 'service + product'. In Aspro: Next, the display logic is expanded: users can link individual products to specific content pages, display entire sections of related products, or combine sections with specific items.

The Sets and Bundles functionality, available in the Business edition, is designed to increase the average order value through upselling. It allows for the offer of complementary items, such as headphones and cases, directly within the product card of a main item like a smartphone.

The Aspro: Next template package includes ready-to-use templates for key email communications, featuring universal text, layout, buttons, and links. The set comprises: an order information letter, a template for abandoned carts (with or without a discount promo code), a request for reviews on Yandex.Market, user reactivation messages, a template for promotions and sales linked to specific sections, and a general template. Email chain configuration can be completed in a few clicks.

The Aspro: Next template provides six banner positions with the ability to configure specific sections and pages for display. Placement options include above and below the header, in the sidebar, above and below the main content, and at the bottom of the page. This allows users to create offers and display them only where necessary.

Configure the analytics system in a few clicks without a programmer. This improves advertising efficiency and SEO results using popular analytics services. Key goals are integrated into the administration panel of the Aspro: Next template. You only need to configure them within the Yandex.Metrica or Google Analytics interface.

The system supports creating general and specific goals for web forms: 'Product on order', 'Ask a question', 'Feedback', 'Resume', 'Order a service', and 'Request a call'.

It also tracks goals related to the shopping cart, one-click purchase, and both quick and full checkout processes.

The Aspro: Next template for online stores includes additional sections for publishing company information and services. Available sections are 'Employees', 'Vacancies', 'News', 'Stores', and 'FAQ'. Standard pages are also provided: 'About Us', 'Articles', 'Help', 'Payment Terms', 'Delivery Terms', 'Warranty', and 'Contacts'. Each section supports list display settings: block view, list view, or grouping by category. The 'Contacts' section offers five design variants tailored to companies of different scales, ranging from a compact layout with a large map and minimal text to a detailed page with information for each branch. The service page is now designed as a landing page, featuring a large banner with buttons, a specifications table, feedback forms, a photo gallery, and a block of related products.

Aspro: Next is a ready-made e-commerce template. The package includes one year of free, unlimited technical support, covering assistance with setup, answering questions, and consulting on feature customization. Educational materials are provided, including user documentation, a knowledge base, and video tutorials. The solution supports regular updates and offers opportunities for store development.

All main settings are consolidated in a single control center. In the public part of the site, they are accessible via a solution widget, with the ability to transfer them to the administrative panel with a single click. The control center allows parameters to be changed at any time and provides quick access to support, documentation, and the knowledge base.

The distribution package includes ready-made templates for banners, images for promotions, teasers, products, and services. The interface is intuitive; basic content management skills are sufficient to understand the site's operation principles and test its capabilities immediately.

The Aspro: Next template is designed for creating online stores and helps businesses establish a strong presence in the e-commerce market. The solution enables a site to stand out from competitors and highlights key advantages for visitors. Developed by Aspro, the product is intended for building effective trading platforms on the web.

Partner Benefits

Partners receive a dedicated demo server without developer contact details. Access is granted to the partner training course and priority technical support. Partners are provided with access to a closed section on the Aspro website containing marketing materials for promoting studio services. Access is also available to the Management Center within the admin panel of client websites. A closed Telegram group for informal communication between Aspro partners is provided.

Partners with extensive implementation experience additionally receive free NFR keys for developers and the ability to connect their own live chats to partner demo sites.

The Aspro: Next template ensures convenient modification and easy updates thanks to its new architecture. Changes to the code are made quickly and easily using dedicated files for editing, allowing custom templates to be connected without the risk of overwriting edits during solution updates. This eliminates functional conflicts. The platform is built on Bootstrap 3.0, HTML5, CSS3, and jQuery. Ready-made elements, buttons, and Font Awesome icons are available for design. The main principles of customization are described in the developer documentation.

If “Aspro: Next - online store” is selected, General iT can configure the solution, adapt it to the project and support its further development.