Аккаунт в General iT
Войдите или создайте аккаунт для управления услугами в личном кабинете.
Страны не найдены. Попробуйте другое название или код.
Understand the cause first
Find what is holding your website back.
Check your website, collect findings and understand what to fix first. Technical health, page quality and usability come together in one report.
The online check collects findings from the pages it can access. A specialist review, implementation plan and fixes are agreed separately.
Audit accepted
Audit result
The observations refer to the pages checked and the time of the audit.
Suggested next steps are based on collected data. Confirm each page’s purpose before making changes.
Your goal
Separate technical obstacles from page and content issues. Add your region and priority queries to give the audit the context it needs.
Start with an audit ↗Visitors should be able to load the page, understand your offer and get in touch. An audit helps identify obstacles to address before launching a campaign.
Start with an audit ↗A redesign, migration or new structure can affect page availability and search. A fresh audit helps identify problems and compare findings with earlier checks.
Start with an audit ↗A report you can act on
Open the full report after the check: move from the big picture to specific pages, causes and next steps. Use the history to revisit your results.
Audit your website ↗Metrics and findings relate to the pages checked and the time of the audit.
Clear explanations help you assess an issue’s impact and understand its cause.
Priorities help you make a plan, agree on the work and verify the changes.
Review the whole picture
Review page responses, HTTPS, redirects and key crawl settings to find obstacles for search engines.
Review headings, metadata, links and structure. Consider the content in relation to each page’s purpose and visitors’ needs.
Review loading, mobile usability and the path to an enquiry. Measurements and recommendations stay distinct in the report.
Review public information, forms and documents. Highlight questions that deserve a specialist’s attention.
From URL to action
Enter a URL, choose a region and add search queries if needed.
The page shows progress. The audit continues if you close the tab.
A link to the full report appears when it is ready. Additional findings are added as they arrive.
Ask our team to review the findings, prioritise changes and agree on the work required.
Implementation by the same team
If you need changes, our SEO specialists, developers and technical support team can help. Scope and cost depend on your website’s needs.
Separate symptoms from the underlying issue.
Agree on the work and preserve working features.
Compare new findings with the previous check.
Website audit and analysis
An online website audit helps uncover technical issues, weak pages and obstacles to organic traffic. Service websites, online stores and B2B projects need different journeys: find an offer, compare options, buy or send an enquiry.
We consider the purpose of the audit and the selected region. The report gives you facts to work with; a professional review helps determine the right changes. For 1C-Bitrix websites, we can combine SEO, development and technical support.
Questions and answers
What is checked, what data is needed and what can happen after the result.
An SEO audit is a structured review of technical health, indexing, metadata, site structure, content, links, mobile experience, performance and structured data, followed by work prioritisation.
A quick SEO analysis usually shows individual metrics. A full audit connects issues, assesses their impact and defines the order in which they should be fixed.
CMS access is usually not required for an initial external review. It may be requested separately for deeper diagnostics or implementation work.
Publicly accessible pages can be reviewed using public data. Closed sections, admin interfaces and actions requiring authorisation are outside this type of audit.
Yes. The audit model includes mobile experience and performance, including factors that can affect usability and organic visibility.
Yes. Title, Description, H1–H6 and relevant Schema.org markup are reviewed, including their consistency with visible page content.
No. The online check collects technical signals and findings from the pages it can access. It does not establish that the entire website is free of issues or replace analysis of search intent, competitors, analytics and business processes. A specialist verifies findings, distinguishes errors from acceptable decisions and prioritises implementation.
Audits are especially useful after major changes, migrations and redesigns. Actively developed websites also benefit from periodic reviews and monitoring of critical signals between them.
Yes. General iT provides full-cycle SEO, content work, 1C-Bitrix development, integrations, infrastructure work and advertising. The scope is defined from the actual audit findings.
Yes. Development, component optimisation, integrations, performance and technical SEO for 1C-Bitrix websites are core areas of our work.
No. An audit runs in the background. Return to the page to see its status, and use audit history to revisit completed results.
The region and queries provide context for your goals. Choose a region from the suggestions and add up to 20 unique queries you want to review.
The cost of a separate audit depends on website size, page types, target regions, queries and review depth. Before work begins, we agree which areas are included: technical health, structure and landing pages, content, competitors, analytics and user journeys. Fixes and ongoing SEO are estimated separately. A website address and a description of your goals are enough for an initial estimate.
Within the agreed scope, you receive verified issues with example URLs, explanations of their impact and priorities. Implementation tasks describe the expected outcome and how to check it. Access limitations and questions requiring more data are recorded separately. Your own team can implement the tasks, or you can discuss implementation with General iT. Issuing a report does not mean the fixes have been completed.
Start with a clear picture
Run an audit or discuss your goals with our team. We will help you turn findings into practical changes.
We examine how to distinguish a soft 404 from a standard error, verify the exact URL in Google and Yandex, and select the correct response: 200, 301, 404, or 410.
We examine five distinct page states—Sitemap entry, current response, crawling, indexing, and impressions—and compile a separate checklist for Google and Yandex.
I explain why a green lab score can differ from field metrics, how to compare like-for-like conditions, and how to find the cause without guesswork.
