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Marketing
Find the right audience for your offer, develop ads and measure the response. Combine VK and Telegram advertising with placements by creators whose audiences fit your product.
Beyond impressions
Choose a situation close to yours. We connect the channel, message and next step into one journey.
A new product
At launch, we test the offer as well as the audience. Clear use cases help us find a message people respond to.
People with the problem your product solves.
A product use case in an ad or a relevant creator placement.
To a page that explains the offer and makes an inquiry easy.
Local demand
For a local service, location, terms and ease of contact matter. We choose available geographic targeting and creators with a relevant local audience.
People in the area your business serves.
A specific service, its terms and a reason to choose you.
To a booking, quote request or message, based on your goal.
A considered purchase
A considered purchase needs more than an eye-catching ad. We use explanations, comparisons and product use stories, planning follow-up exposure where the channel supports it.
People for whom your product and its terms are relevant.
Answers and demonstrations grounded in the product.
To offer details and a conversation with a specialist.
Built around your business
A large audience and a visible ad do not automatically create interest in your product. We connect channel selection, messaging and landing pages so you can assess what people do after seeing an ad.
The scope of work
Review your product, constraints and customer journey. Agree on the actions each campaign should support.
Select channels and available audience settings. Allocate the initial budget across testable campaign options.
Develop copy and visuals for each channel format. Align the offer with the destination page.
Review topic fit, audience composition and signs of engagement using available data. Agree on placement terms and content.
Set up campaigns and check links and tracking. Monitor spend and adjust placements based on observed performance.
Compare spend, visits and available inquiry data. Explain what to continue, change or stop.
Working with creators
Before a placement, we review available data and channel content. We discuss the shortlist with you, giving each creator a clear role in the campaign.
Topics, geography and situations in which the audience may need your product.
Comment content, audience responses and available signs of activity.
The format, product facts, link and next step for an interested viewer.
Publication terms, available statistics and tracking of visits or inquiries.
A transparent quote
We agree on the launch scope first. The proposal separates these three types of cost.
Pricing and setup
After discussing your brief, we will propose a scope and launch options. Management fees, platform spend and creator fees are quoted separately, with placements shaped around your product and audience.
Before we begin
We agree on preparation, launch and management work after reviewing your brief. Platform media spend and creator placement fees are calculated separately from our service fees.
We assess topic and audience fit, geography and available engagement data. Before a placement, we agree on its format, content and response measurement; follower count is never the only selection criterion.
Before launch, we can agree on assumptions and a test plan, but cannot promise an exact inquiry count. Response depends on demand, your offer, competition, the landing page and how inquiries are handled.
Not always: depending on the goal, ads may lead to a website, community or another available inquiry format. Before launch, we check that the next step is clear and the relevant action can be measured.
This service focuses on paid audience acquisition through ad campaigns and creator placements. Social media management covers ongoing publishing, audience communication and your own communities; the services can work together.
Paid social advertising uses available platform settings to put your offer in front of selected audiences. Creator placements introduce the product through an individual author's content and community. Each format needs its own message, placement terms and measurement approach.
General iT connects campaign preparation with your website and inquiry handling. A page that does not explain the offer, or inquiries that go unanswered, can limit campaign results. Alongside the campaign plan, we identify pre-launch improvements and the data needed for future decisions.
The next step
Tell us about your product, geography and goals. We will suggest channels, a launch sequence and a clear cost breakdown.