SMARKET: Universal online store for all products

What this solution does

SMARKET is a universal e-commerce template designed for selling a wide range of products, including power tools, home appliances, clothing, children's goods, food items, and automotive products. The solution features fast performance, ease of management, a modern design, and a convenient mobile version.

The template supports variable products with options for color and size, allowing a unique price to be set for each parameter. The interface is fully adapted for computers, tablets, and mobile devices. Users can choose from various color schemes and two menu types. The solution is optimized for SEO, automatically generating unique title, description, and keywords tags in the site code. Individual content blocks on the main page can be enabled or disabled as needed.

Catalog and products

The catalog functionality fully supports key features of the 1C-Bitrix platform and is enhanced with unique tools available only in this solution. Users can choose from three display formats: grid, list, and table. Navigation is simplified by a flexible search system that works by product names, sections, and article numbers.

Products have two availability statuses: in stock and expected. Users can leave reviews and rate each product. Instructions, documentation, and other files can be attached to product cards for customer download. The system supports properties of directories based on Highload blocks, with icons displayed in the smart filter.

Users can add products to a wishlist, compare them, or mark them as favorites. An unlimited number of photos and videos can be uploaded to each product card. A slider with additional products is implemented to increase the average order value. The solution also supports one-click purchase.

The SMARKET template by developer SAMOVAR is designed for online stores selling any product categories. The solution incorporates technologies that enhance store efficiency. It fully utilizes the 'Ermitazh' technology and supports the 'Composite Site' mode to accelerate page loading by hundreds of times. Personalized recommendations are powered by the 1C-Bitrix BigData service. A smart filter with facet indexing is implemented. The 'Conversion Pulse' tool tracks key performance indicators. The store can be launched in one hour using the Store Setup Wizard. The codebase is optimized and uses Bootstrap. Integration capabilities include the free cloud CRM 1C-Bitrix24 and 1C:Enterprise. Multiple sorting options for items are supported. Three display formats are available: grid, table, and list, with the user's selection saved for the duration of their session. Features include an AJAX-powered product concentrator, a shopping cart with wishlist and saved items, a callback request form, and a convenient product comparison tool. The solution is optimized for SEO, supports all payment and delivery methods, and includes a sales-oriented homepage structure.

The template's homepage is optimized to maximize conversions, featuring a convenient callback form, a banner for key messages, a company benefits section, a main product showcase, and areas for promotions and news.

SEO capabilities include a standard robots.txt file, product and breadcrumb microdata. The system automatically sets canonical URLs and blocks indexing of specific pages to prevent duplicate content. Unique titles are generated for paginated navigation, while section descriptions appear only on the first page. Management of titles and meta tags for products and categories is supported.

General iT can install and configure this solution and build a website or online store based on it.