INDUSTRY-SPECIFIC ONLINE STORE FOR PLUMBING, WATER SUPPLY, AND HEATING «KRAYT: PLUMBING.SPECIALFLAT»

What this solution does

Industry-specific online store for plumbing, water supply, and heating «KRAYT: SANTECHNIKA.SPECIALFLAT» is a ready-made template for 1C-Bitrix partners. The solution is tailored to the specifics of construction materials and equipment trading.

The industry solution 'Krait: Sanitika.SpecialFlat' enables the launch of an online store specializing in plumbing, heating systems, and water supply. The catalog includes climate equipment, engineering plumbing, bathroom furniture and sets, ceramic tiles, and cleaning supplies. The platform supports a wide range of items: faucets, bathtubs, shower cabins, sinks, toilets, water heaters, towel warmers, underfloor heating, air conditioners, fans, air purifiers and humidifiers, boilers, radiators, heaters, fireplaces and stoves, steam generators, ventilation systems, fittings, pumps, pipes, connectors, water meters, water filters, water coolers, porcelain stoneware, mosaics, mirrors, garden equipment, irrigation systems, hoses, high-pressure washers, bio-toilets, swimming pools, and fountains.

Industry-specific online store for plumbing, water supply, and heating «KRAYT: SANTECHNIKA.SPECIALFLAT»

The 'KRAYT: SANTECHNIKA.SPECIALFLAT' template is an industry-specific online store solution for plumbing, water supply, and heating systems, built on the experience of successful projects in this niche. The solution is ready for immediate sales launch, optimized for high conversion rates, and supports the formation of an average order value.

A collection is a list of products grouped by shared characteristics. Having this functionality is a key element for a modern online store specializing in plumbing, water supply, and heating.

Collections enable efficient structuring of a large product assortment without complicating the catalog with multi-level hierarchies. For instance, a specific group like 'Bronze Faucets' can be created while maintaining simple navigation.

This tool optimizes the store's search engine visibility. Creating collections for specific queries, such as 'Buy Roca faucets for the bathroom', helps achieve top rankings in search results. Each collection is automatically equipped with meta tags and a unique text description, which positively impacts SEO performance.

Implementing collections increases conversion rates by ensuring precise alignment with user queries. When a visitor arrives via a low-frequency query, such as 'buy 180cm acrylic bathtub with hydromassage', they land directly on a page containing products that match all specified parameters. They only need to select a brand or a favorable price offer. Intuitive navigation and precise search enhance user trust, eliminating the need to manually locate relevant categories and filters.

Increase traffic and sales by utilizing curated product collections.

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Industry-specific online store for plumbing, water supply, and heating «KRAYT: SANTECHNIKA.SPECIALFLAT»

Systems based on 1C often face catalog organization issues, such as structures built solely by brand or featuring excessive nesting levels. The solution does not require a complete configuration overhaul or purchasing a new system.

The solution supports creating an alternative catalog using curated collections.

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Industry-specific online store for plumbing, water supply, and heating «KRAYT: SANTECHNIKA.SPECIALFLAT»

The filter accommodates a large number of characteristics, ensuring they all fit within the interface. It supports various selection types: checkboxes, radio buttons, dropdown lists, and value ranges. All elements function correctly.

When a brand is selected, the buyer sees the full list of available collections from that manufacturer.

The industry-specific online store KRAYT: SANTECHNIKA.SPECIALFLAT offers a comprehensive range of plumbing, water supply, and heating products within a unified system. The platform enables users to select all necessary components and equipment for professional and household tasks in one place.

Industry-specific online store for plumbing, water supply, and heating «KRAYT: SANTECHNIKA.SPECIALFLAT»

This template is designed for the industry-specific online store of plumbing, water supply, and heating equipment, 'KRAYT: SANTECHNIKA.SPECIALFLAT'. If your company offers installation or configuration services, the template includes functionality to present these services to visitors.

In sectors with extensive catalogs, such as plumbing, many products differ by only a few parameters. Manually configuring SKUs in such cases is often impractical. This tool allows you to select similar items and specify their key differences. The system automatically generates a convenient comparison table.

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Industry-specific online store for plumbing, water supply, and heating «KRAYT: SANTECHNIKA.SPECIALFLAT»

If a product belongs to at least one kit, a corresponding block is displayed on its page. This allows visitors to assess the compatibility of the kit with individual components or find alternative kits containing the same parts.

Products from collections are displayed automatically without manual configuration. Users can navigate to the relevant collection page with a single click if needed.

At the bottom of the product card, a recommendation block displays items selected based on similarity and relevance. Users can specify one or more parameters to configure the selection criteria. The matching process utilizes the BigData personalization technology.

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Industry-specific online store for plumbing, water supply, and heating «KRAYT: SANTECHNIKA.SPECIALFLAT»

Products are accessible via the catalog, brand sections, and collections. Brand pages provide quick access to all brands and direct navigation to their collections. In addition to identification and description, brand pages include a product list with a quick link to the catalog.

Compare products within the same category to objectively evaluate their specifications. The comparison feature is available only for items from a single section, as comparing unrelated products, such as a bathtub and a toilet, is not meaningful.

The 'Krait: Sanitika.SpecialFlat' template is designed for building online stores specializing in plumbing, water supply, and heating systems. The solution is tailored to the specifics of this industry and is ready for deployment.

Industry-specific online store for plumbing, water supply, and heating «KRAYT: SANTECHNIKA.SPECIALFLAT»

General iT can install and configure this solution and build a website or online store based on it.