INDUSTRY-SPECIFIC ONLINE LIGHTING AND LIGHTING PRODUCTS STORE «LUSTER-MARKET 2.0»

What this solution does

Industry-specific online store for lighting and light products, LUSTER-MARKET 2.0. This template was developed by Krayt for 1C-Bitrix partners. It is designed for online demonstration of functionality.

The industry solution Luster-market 2.0 from Krayt enables the launch of an online store specializing in lighting and related products. The catalog includes chandeliers, light fixtures, wall sconces, floor lamps, bulbs, and accessories.

Industry online store for lighting and lighting products «LUSTER-MARKET 2.0»

The LUSTER-MARKET 2.0 template for an industry-specific online lighting store is developed by Krayt. The solution is fully responsive, ensuring consistent display quality across computers, tablets, and smartphones. A unified, high-quality interface provides convenient navigation and supports increased sales conversion.

The Recommended Products block utilizes big data analysis technologies to generate a personalized selection. The system displays items that are highly likely to interest a specific visitor, based on available data regarding their behavior and preferences. This individualized approach allows the content to adapt to each user, significantly increasing site conversion rates.

The catalog structure is displayed at the bottom of the main page. This feature simplifies finding the required product category and enhances site indexing by search engines.

Catalog pages display a hierarchical structure of nested categories. The depth and number of levels can be unlimited, which is effective for stores with a wide product range. Each category is represented by a thematic image and a list of the three most popular items. This interface organization simplifies visual navigation and accelerates the search for the required product group.

Users can switch the product display to a more convenient format with a single click. In tile view, the focus is on product images, which suits visual perception. In table view, information is organized by columns, allowing users to quickly find products by specific parameters.

Sorting

The order of catalog items is configured via the sorting panel.

Filter

A flexible filter for parameters and characteristics accelerates product search. When parameters are changed, a pop-up window appears next to the settings block, displaying the count of found items and allowing the filtered results to be shown on the screen immediately.

Grouping by brand

In multi-brand catalogs, the system automatically groups products by manufacturer after filters and sorting are applied. This enables comparison and selection not only among available items but also between different brands that match the specified criteria.

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Industry online store for lighting and lighting products «LUSTER-MARKET 2.0»

The first screen displays key interface elements for quick access to the catalog and main store functions.

Availability Information

For certain business sectors, it is critical to display stock quantities at warehouses or retail locations directly on the website for visitors.

INFORMATION BLOCKS

Not every online store owner integrates automated delivery and payment systems or automates the calculation of shipping costs and upsell services. Nevertheless, it is essential for users to access information about delivery options, payment methods, and additional services directly from the product card without navigating away. To address this, several information blocks are placed on the first screen of the product card.

Trade offers

The system supports grouping products with varying characteristics (such as color or size) into a single product card. Each variant can be configured with unique photos, individual pricing, and specific stock quantities. If one variant is out of stock, customers can still select from other available options.

The 'Overview' tab consolidates brief information from the main product card sections. It features a visual description with editing capabilities, along with images and video. Technical specifications are grouped for easier reading when there is a large volume of data. The reviews section includes customer ratings based on specified criteria, highlighting product pros and cons.

Similar and Recommended Products Blocks

At the end of the product card, a selection is displayed, generated using BigData personalization technology. The algorithm takes into account the parameters you specify to find analogs and determine the relevance of offers. Users see products that best match the selected criteria.

Template for an industry-specific online store named LUSTER-MARKET 2.0, designed for selling lighting equipment and related products. The solution was developed by Krayt and is intended for creating specialized trading platforms in the lighting sector.

Industry online store for lighting and lighting products «LUSTER-MARKET 2.0»

The product comparison feature is available only within a single category. This allows for an objective evaluation of similar items and prevents illogical comparisons between fundamentally different devices.

The LUSTER-MARKET 2.0 template for the lighting industry online store includes styled static and informational pages. It supports sections such as About Us, Delivery, Payment, Articles, Promotions, and Contacts. Special styles for headings, lists, and blockquotes are applied to these pages to enhance content readability for users.

Cart and order checkout

The system features a convenient, styled, and modern shopping cart along with a streamlined checkout process. During these stages, the buyer can review items in the cart, apply a discount coupon, or participate in a promotion based on a minimum purchase amount. Users can select the payer type (individual or legal entity), choose delivery and payment methods. Flexible configuration options allow for a wide range of delivery and payment methods to be offered to customers, while also enabling the entry of personal information.

For an online store owner, the statistics page is not just a collection of numbers but a key management tool. It must be not only functional but also feature a convenient, pleasant interface for comfortable work.

The Luster-Market 2.0 template is designed for building online stores specializing in lighting equipment and related products. Developed by Krayt, the solution is tailored to the specific requirements of the lighting industry.

Industry-specific online store template for lighting and lighting products, «Luster-Market 2.0». Developed by Krayt for integration with the 1C-Bitrix platform.

General iT can install and configure this solution and build a website or online store based on it.