INRAISE: Schema.org Microdata 5 in 1. Products, Services, Organization, Breadcrumbs, Articles, Search

What this solution does

INRAISE: Schema.org 5-in-1 is a bundle of five separate modules for configuring SEO markup without a programmer. The bundle includes:

INRAISE: Schema.org/Product. Implements product markup including Product, Offer, AggregateOffer, and OfferCatalog types.

INRAISE: Schema.org/Organization. Designed for creating SEO markup for organizations.

INRAISE: Schema.org/Article. Provides markup for articles.

INRAISE: Schema.org/BreadcrumbList. Handles breadcrumb navigation markup.

INRAISE: Schema.org/SearchAction. Enables site search functionality markup.

All modules in the bundle generate an unlimited number of Schema.org elements in JSON-LD format. Individual modules from this set can be purchased separately if needed.

The module simplifies the creation and editing of Schema.org microdata, enabling SEO specialists to configure markup without writing code or integrating it into site templates. Before starting, review the Schema.org documentation and usage instructions.

The module supports schema.org/Product markup configuration for the following pages:

Product or service detail page (type Product):

- Offer: sales offer;

- AggregateOffer: list of available offers;

- AggregateRating: average rating calculated from reviews and ratings.

Category page:

- For Google (type Product): Offer and AggregateOffer;

- For Yandex (type OfferCatalog): Offer and AggregateOffer within itemListElement.

Homepage (product or service lists):

- For Google (type Product): Offer and AggregateOffer;

- For Yandex (type OfferCatalog): Offer within itemListElement.

The module generates Schema.org microdata for product and service catalog sections, as well as for pages containing linked lists of products or services. For Google, the Product type is used with nested AggregateOffer and Offer objects. For Yandex, the OfferCatalog type is applied with itemListElement items of type Offer, which also include AggregateOffer.

The following properties are available for describing catalog sections, lists on the homepage, and detailed pages of additional information blocks: name, description, image, brand (brand.name), SKU (sku), and manufacturer part number (mpn). The brand, SKU, and manufacturer part number fields are optional and filled when applicable.

The module is optimized for landing pages within the Smart Filter. It supports the use of SEO tags (H1, Title, Description, Keywords) to unique page titles and descriptions for sections. Additionally, it supports rendering titles and descriptions using tags from the Smart Filter SEO module.

INRAISE Module: Schema.org Microdata 5-in-1. Support for products, services, organizations, breadcrumbs, articles, and search.

The module enables creating microdata elements, working with Twig templates, and configuring the Product Markup tab in the administrative panel.

For the Organization type, the module allows selecting an organization type from the full set of Schema.org semantic markup, including LocalBusiness. Generating the markup code is a three-step process: create the element, fill in organization data, and save the settings.

Recommended documentation sources:

Official Schema.org Product documentation.

Google documentation for Schema.org Product markup.

Yandex documentation for Schema.org Product markup for products.

Yandex documentation for Schema.org OfferCatalog markup for catalogs.

Validation tools:

Schema.org Markup Validator.

Google Rich Results Test.

Yandex Microdata Validator.

The module uses only markup properties defined in the official documentation of Google and Yandex. If additional properties are required, they can be added using the 'Script Supplement' option.

For correct setup, refer to the module operation guide. Key documentation includes the official schema.org/Organization specification, along with Google's guides for Organization and LocalBusiness types. Yandex documentation for Organization markup is also available.

Validation is supported by the Schema.org validator, the Google Rich Results Test, and the Yandex Markup Validator.

A separate module is available for generating schema.org/Article, schema.org/NewsArticle, and schema.org/BlogPosting markup.

INRAISE Module: Schema.org Microdata 5-in-1. Supported types: Products, Services, Organization, Breadcrumbs, Articles, Search.

Adding structured data to pages containing Articles, NewsArticles, or BlogPosts enables search engines to interpret content more accurately. This facilitates clearer display of titles, images, and publication dates in search results, as well as in Google News and Google Assistant. Although specific features like the Top Stories carousel do not mandate special markup requirements, using the Article type is recommended to convey additional content details such as the article type, author, and title.

Module usage instructions.

Documentation:

Official schema.org/Article documentation.

Official schema.org/NewsArticle documentation.

Official schema.org/BlogPosting documentation.

Google documentation for Article markup (Article, NewsArticle, BlogPosting).

Testing services:

Schema.org Markup Validator.

Google Rich Results Test.

Yandex Microdata Validator.

Module for generating schema.org/BreadcrumbList microdata for site breadcrumbs. The markup code is activated automatically upon installation and requires no additional configuration. Additional settings allow for module activation or deactivation, enabling breadcrumbs on the homepage (disabled by default), excluding the homepage from the markup for all pages (disabled by default), and forcing the display of a URL for the last breadcrumb item (disabled by default). An instruction guide is available for module usage. Documentation covers official schema.org specifications as well as guidelines from Google and Yandex regarding BreadcrumbList. Testing and validation can be performed using the Schema.org validator, the Google Rich Results Test, and the Yandex Microdata Validator.

Module for generating schema.org/SearchAction microdata for the site search window.

INRAISE Module: Schema.org Microdata 5-in-1. Supported types: Products, Services, Organization, Breadcrumbs, Articles, Search.

Code placement is configured individually for each website. The code can be deployed either on the homepage only (recommended) or on all pages of the site.

Official documentation for the schema.org/SearchAction standard is available. Schema.org validators are used to verify the correctness of the markup.

INRAISE module provides 5-in-1 Schema.org microdata. Supported data types include products, services, organization, breadcrumbs, articles, and search.

The INRAISE module implements Schema.org microdata, supporting the following data types: Products, Services, Organization, Breadcrumbs, Articles, and Search. The tool is designed to correctly structure content for optimized display in search engines.

General iT can connect “INRAISE: Schema.org Microdata 5 in 1. Products, Services, Organization, Breadcrumbs, Articles, Search”, configure it and verify the integration with the existing website.