Convead: a unified platform for marketing automation and personalization.

What this solution does

Convead is a unified platform for marketing automation and personalization tailored for online stores. The service helps increase sales and customer loyalty by analyzing user behavior and implementing targeted communications.

The platform recovers up to 25% of abandoned carts through personalized automated email sequences. Subscriber lists are built using gamification mechanics and standard pop-ups. Notifications about promotions and special offers are delivered via mass email and push notifications. Recommendation systems and customer behavior analysis contribute to higher average order values and increased purchase frequency.

Platform tools:

Mass email and push notifications for timely updates on discounts and sales.

Triggered email campaigns to bring customers back to the site, encourage purchases, collect reviews, and send birthday greetings.

Product recommendation engine to boost sales volume.

Gamified and standard widgets for lead generation and audience retention.

Omnichannel live chat integrating site chat, email, Facebook Messenger, Telegram, and VK into a single interface.

eCommerce analytics for evaluating the effectiveness of marketing activities in monetary terms rather than click counts.

Convead is a unified platform for marketing automation and personalization. Installation and launch of the first campaign take up to five minutes without developer assistance. The toolset includes email and push notifications, widgets, product recommendations, live chat, and eCommerce analytics. The system provides detailed reporting on key performance indicators to support continuous improvement of results.

Meta Platforms Inc. (Facebook, Instagram) activities are banned in the Russian Federation.

When needed, General iT can implement “Convead: a unified platform for marketing automation and personalization.”, configure the module and verify it against the current website setup.