Аккаунт в General iT
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Ideas, experience and solutions for your project.
A survey by VK Ads and Hi-Tech Mail reveals a demand for natural-looking images. I examine where AI generation truly helps a store and where it distorts the customer's understanding of a purchase.
Yandex is advancing its strategy with dynamic margin calculation. I examine how data errors hinder evaluating advertising based on actual business results.
Google's new guidance from September 16 concerns author and content subscriptions. I explain how this differs from page promotion and why Russian sites should not rush to implement it yet.
The updated Bitrix24 documentation describes triggers for customer communications. I analyze which events require a manager's response and how to avoid automatic spam.
The new Workers module loading mechanism brings the environment's behavior closer to Node. I analyze what this changes when migrating JavaScript services and where risks remain.
New CSS scroll marker modes have appeared in the Chrome beta. I explain why product galleries must be tested with a keyboard and across different devices.
In its September review, Yandex highlighted Direct's built-in call tracking. I explain how to link calls to ads without mistaking repeat inquiries for new sales.
Documentation updates list supported formats without changing the rules. I explain what to check if the icon appears in the browser but is missing from search results.
A recent audit of AI recommendations revealed inconsistent answers and sources. I explain how to verify store visibility and which product data is truly useful.
Yandex announced autumn promotion terms for award winners. I review what to check in the listing, on the website, and at the pickup point before ad spend increases.
A new API key setting hides sensitive fields in responses. I explain how to reduce passwords leaking into logs without breaking automation.
Yandex KIT users now have access to custom HTML and CSS blocks. I examine what problems this solves and how to identify platform limitations beforehand.
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