Apriori.EcomMarket: Online store with a settings builder and extended marketing functionality

What this solution does

Apriori.EcomMarket is an e-commerce template by developer ONVOLGA. It includes a settings builder for flexible configuration and an extended set of marketing tools. Designed for creating and managing trading platforms with adaptation to specific business requirements.

Apriori.Ecommarket is included in the Register of Russian Software (registration number 30094 dated 06.10.2025). The product complies with Russian legislation and is suitable for procurement under Federal Laws 44-FZ and 223-FZ.

Conversion catalog

The Apriori.EcomMarket template by ONVOLGA includes a settings constructor and extended marketing functionality for online stores. The package comes with ready-made pages for new arrivals, promotions, bestsellers, trends, and sections for thematic collections. When adding an item to the cart, the user sees a notification as a popup or a smooth message in the screen corner. Product properties are flexibly configurable: they can be displayed in the product list, on the product detail page, or to the right of the product slider, with management available via the admin panel and components. The label system allows creating an unlimited number of badges with custom colors to highlight product features and benefits. The homepage supports customizable tabs for displaying products by custom names or from specific categories. A size chart can be defined for any product, allowing for a single chart or different variants depending on the brand and category. The template includes a conversion-optimized 404 page to improve user experience and reduce bounce rates, and supports selling items in packages with a secondary unit of measurement in the catalog.

Sales product card

The cart and checkout process in Apriori.EcomMarket are implemented using a flexible settings constructor. The platform provides advanced marketing tools for purchase management. Compatibility and functional capabilities depend on the template version and platform configuration.

Additional features include a delivery method labeled "calculated by manager" and the ability to send a link to view an order without authorization. This allows managers to create orders via phone or user requests and share direct links with customers. The system operates on the standard Bitrix component while preserving all its parameters. Order emails are generated using a custom template matching the site's style. Administrators receive notifications about new orders via Telegram and email. Customers can complete purchases through the shopping cart, use the one-click quick order feature, or submit requests via a contact form with file attachment support. The system includes smart search with error correction.

The Apriori.EcomMarket module includes a proprietary typo-correction algorithm adapted for online stores and the Russian language. It accounts for product naming specifics and Russian morphology, making it more effective than standard solutions designed for the Latin alphabet. This allows users to enter queries in a familiar format while the system immediately displays relevant products. When configured correctly, the module can provide answers to customer questions.

The Apriori.EcomMarket template by ONVOLGA is designed for building online stores with a settings constructor and extended marketing functionality.

The solution includes an SEO filter and search page generation to attract organic traffic from Yandex and Google. The filter adheres to modern promotion standards: the system automatically generates pages based on product attribute combinations available in the smart filter. Each generated page receives unique clean URLs (SEO-friendly URLs), text descriptions, and meta tags. The algorithm combines product parameters, such as 'red silk dress XL', and instantly creates dedicated landing pages for them. Search robots index the readable addresses and prepared content, helping to improve the store's ranking in search results.

Standard search result pages are converted into fully functional SEO pages with unique meta tags and clean URLs. This allows search engines to index user queries, delivering targeted traffic.

The solution also features AI-based personalization and a smart product feed. The system analyzes audience behavior and identifies buyer interests to generate relevant offers.

The Apriori.EcomMarket module provides autonomous analysis of user behavior and product selection based on their interests and site actions without relying on external artificial intelligence systems. The system generates a smart feed with automatically recommended items, utilizing predictive technologies for deep personalization.

The functionality includes creating a digital client dossier and detailed audience analysis. The platform generates an interest profile for precise segmentation and targeting, providing data on viewed items, purchases, preferred categories, and relevant offers. This enables the identification of customer needs prior to the next transaction.

A unified 360-degree client data loop is implemented, allowing managers to view the complete history: search queries, viewed pages, items in favorites, cart, and current orders. This enables communication strategies based on the user's actual interests.

The smart internal linking tool optimizes SEO performance and manages the user's journey through the site. This feature increases the number of viewed products, boosts purchase probability, extends time spent in the catalog, and accelerates the search for the desired item.

Guide customers to purchase through related products and categories. A single universal property built into the solution allows displaying related elements, sections, or SEO pages for smart filters and search via a unified interface, eliminating the need to configure multiple separate parameters. This functionality is available in sections, product cards, as well as on smart filter and search pages. Several display design options are provided.

Control the user journey within the catalog. An optimal path to purchase prevents abandoned carts caused by users getting lost or failing to find the right size. Internal linking guides buyers through a chain of related products and categories, helping them find the ideal option faster and increasing the number of pages viewed per visit.

The solution implements an advanced seamless product browsing feature. When navigating to a product card from a catalog section, the browsing scope expands to include all items in the parent section and its subcategories, not just the immediate subsection. This allows users to view the full assortment without returning to the section page.

Usage examples:

- Entry from the 'Clothing, Shoes, Accessories' section: browsing displays all items in this group, including rings, clothing, and footwear.

- Entry from the 'Dresses' section: browsing shows items within the dresses category.

- Entry from an external link (search or news): browsing displays items belonging to the section of the current product card.

The system also includes simplified management for trade offers.

The product variant selection interface supports multiple display modes: color or option toggles, image galleries, dropdown lists, or tables. Switching a variant automatically updates the product title, images, and specifications, ensuring an intuitive experience for the buyer. The system also enables adding complementary items to the cart with a single click.

Any additional options can be attached to products, such as packaging, assembly, installation, or other business-specific requirements. Examples include adding a card to a bouquet, an extended warranty for appliances, equipment installation, or gift wrapping. The number of add-ons is unlimited; they can be free or priced, and are managed through the trading catalog.

The system supports a secondary unit of measurement in the catalog and selling items by package. It displays prices for alternative units, automatically calculates the required quantity, and adds the item to the cart. For instance, ceramic tiles can be priced per square meter and per piece. Customers no longer need to manually calculate how many boxes are needed to cover a specific area. When adding to the cart, the system instantly shows prices for different units and calculates the exact quantity.

Selling by package speeds up the cart addition process for wholesale purchases and large orders. This significantly reduces bounce rates and cart abandonment in complex categories such as DIY, decor, food products, and building materials. Customers benefit from a convenient self-service experience, while the store automatically increases the average order value by selling items in full packages.

Calculating delivery costs directly on the product page boosts conversion by allowing customers to see the final price to their city without navigating to the cart. This reduces cart abandonment and builds trust, as transparent delivery terms are critical for purchase decisions. The feature supports an expanded delivery method display with options to add items to the cart or complete a one-click purchase. The system fully integrates with standard Bitrix settings, including restrictions, discounts, special offers, product dimensions, and quantity selection. The solution also includes an advanced customer personal account.

Partner Personal Cabinet

A dedicated environment for partners and dealers allows the placement of confidential information and marketing materials inaccessible to standard users. Full access to all client cabinet functions is maintained simultaneously.

Enhanced Product Card Content

The product card is transformed into a high-conversion landing page. It includes blocks for 'Accessories', 'Similar Products', 'Frequently Bought Together', and over ten variants of related information blocks. To improve SEO and user experience, the system supports sections for questions and answers, related articles, benefit descriptions, projects, and visual imagery in lookbook format.

Product descriptions support audio previews and video content to engage all customer senses. User reviews can include photos, videos, and attached files. Information pages feature managed banners, allowing for unique headers to be created for each specific page.

The solution offers a choice of more than 20 ready-made design templates or the option for custom configuration.

Apriori.EcomMarket is a template by ONVOLGA featuring an online store with a settings constructor and extended marketing functionality. It includes a built-in design system that supports an unlimited number of colors and numerous combinations for customizing styles. Ready-made designs are available for quick project launch.

The platform provides over 100 configuration parameters. Users can drag, disable, and modify homepage blocks to tailor the website design to their preferences. The template is based on popular classic solutions and modern design trends. If ready-made options do not meet requirements, they can be adapted using the flexible settings system.

Apriori.EcomMarket is a template for online stores featuring a settings builder and advanced marketing functionality. Multiple demo versions with ready-made designs are available for preview and selection via the configuration panel in the interface. The solution is fully optimized for search engines and AI integration out of the box. Built-in features include an optimized URL structure, SEO filters, dedicated search result pages, and intelligent internal linking. Support for LLMs with auto-generation capabilities accelerates indexing by AI crawlers. Unique meta tags are provided for pagination pages, while H1–H6 heading management is streamlined. The platform enables the rapid creation of an unlimited number of landing pages, promotional materials, and curated collections optimized for low-frequency and medium-frequency queries as well as specific audience segments. Standard favicon variants required by search engines are integrated directly into the template.

A unified adaptive menu for desktop and mobile devices avoids item duplication, ensuring clean code and optimized page weight. The solution includes a built-in HTML sitemap. Schema.org and OpenGraph microdata are implemented to improve indexing. An express debugging mode is available for content managers and site administrators to quickly review SEO tags and identify content layout errors. Catalog section and service pages feature expanded information blocks. Flexible internal linking options are provided for all main information blocks, enabling the display of reviews, advantages, projects, products, services, key metrics, stages, galleries, and Q&A sections. This approach structures data effectively instead of using plain text. The package also includes a landing page template with pre-placed blocks for rapid deployment. Pages support the display of FAQ blocks and other elements optimized for AI bot interaction.

The functionality allows adding an H1 tag to arbitrary text blocks, section headers, announcement block subtitles, and slider headers without editing the source code. Management is handled through standard component settings, ensuring proper heading hierarchy and preserving the page's visual integrity. Regional variables for meta data and content are supported.

Multi-region support

The system supports operation on a single domain or multiple domains, with configurable options for shared or separate contact details per city. Flexible settings enable rapid site deployment and multi-region promotion strategies. The platform provides management of regional data for SEO purposes, as well as control over information regarding retail locations, branches, departments, and franchisees.

The module extends promotion capabilities and simplifies regional data management. The system automatically converts phone numbers and email addresses into clickable links based on the selected region. Administrators gain full control over regional data, including operating hours, delivery descriptions, images, and coordinates for Yandex Maps. An integrated tool for handling regional name declensions simplifies text generation, supporting all major cases (nominative, genitive, accusative, instrumental, prepositional) and display options (city name only or full region name). Regional data can be placed on website pages, standard sliders, headers, footers, content areas, and other dynamic zones. Automatic substitution of regional values is available for all meta tags across static pages, information block templates, sections, and individual elements. The system generates separate robots.txt and sitemap.xml files for each regional subdomain. Data insertion into content is handled via simple hashtags such as #REGION_STATE_NAME# without requiring complex code. Regional information is stored in a dedicated information block, ensuring easy export and import.

The Apriori.EcomMarket module enables management of online store regions within a single 1C-Bitrix site without creating separate resources. Each region is configured and administered via a dedicated module. The solution supports attaching individual analytics counters for every region. It is fully compatible with caching mechanisms and the Composite Site technology, functioning correctly with both features enabled. The functionality includes creating personalized messages delivered to users' personal accounts.

Deliver important notifications to users not only via email but also through their personal account. The system automatically sends an email alert when a new message is available. This allows product selections and other information to be displayed directly in the interface, eliminating the need for email template design.

Personal promo codes in the personal account

Display individual promo codes to users directly within their personal account. Time-limited personal promo codes serve as a powerful marketing tool, bringing the solution closer to the client.

Documents in the personal cabinet

Facilitates faster client communication, data storage, and information transfer. Files can be uploaded directly through the site's admin panel.

Shopping lists are a marketing tool for customer retention. Users can create an unlimited number of shopping plans by adding items via their personal account or directly from product pages. The system supports reminders for planned purchases and convenient list sorting, which encourages repeat visits.

The 'Objects' section in the customer personal cabinet allows users to structure information about real estate, vehicles, and family members. This functionality aids in planning purchases and storing related data in one place. The section name can be customized to match the specific store requirements.

The system supports storage of client personal data, including family members' clothing sizes, birthdays, design object parameters, and vehicle specifications. Based on this information, purchase plans can be created and automated reminders configured. This module can be fully disabled in the solution settings if not required.

Referral Program

A tool for acquiring new customers through the existing audience, serving as an alternative to traditional affiliate programs for B2B and B2C segments. The system includes dedicated functionality for awarding bonuses and tracking their balance as compensation for successfully attracting new buyers.

Sliders

Built-in gradients and ready-made effects allow changing the slider appearance with a single click. Modern layout options include full-screen, circular, split image, striped, skewed, diagonal, and others.

Darkness control eliminates the need for manual image editing in graphic editors. Users can apply light or strong darkening of any color directly within the interface.

Integration support for 1C and Bitrix24.

The solution integrates easily with popular services.

The system has been tested for compatibility with popular services. More than 200 free modules are available for integration with delivery services, payment systems, online cash registers, and marketing platforms.

Order and product analytics

Built-in protected AI analytics processes order and product data locally without transmitting confidential information to external services.

The Apriori module provides built-in analytics based on machine learning to calculate key performance indicators for online stores. The system processes data on orders, prices, customers, and profitability locally without transmitting information to third-party cloud platforms, ensuring the protection of commercial secrets. Algorithms aggregate sales statistics and identify hidden patterns.

The solution includes advanced configuration for Yandex Metrica goals. It offers over 20 ready-made tracking scenarios for monitoring conversion metrics and user interests, as well as precise logging of form interactions to optimize budgets in Yandex Direct.

The security suite includes the built-in Optimizer tool for managing disk space, monitoring large files, and removing unused images. Invisible Google Recaptcha v3 is activated. Protection at the 1C-Bitrix level is supplemented by IP filtering in form and registration requests, along with a proprietary anti-spam filter. The anti-spam feature integrated into Optimizer provides additional protection against spam registrations and mailings.

To enhance usability, the Copyblock system has been implemented.

Apriori.EcomMarket is a template for an online store featuring a configuration builder and extended marketing functionality. The system enables copying core design elements and blocks to a page with a single click. Text can be formatted in a frame or in three columns. Content managers can place ready-made blocks into articles without editing code or searching for CSS classes.

The snippet component provides a convenient method for placing information. Essential styles for text formatting have been added to the 1C-Bitrix editor.

Bitrix24 forms are integrated into the site's design system. Scripts from the contact center can be inserted without additional layout work; the form color scheme automatically adapts to the site's style.

Meta tag management is implemented in a unified interface for sections and elements. This allows simultaneous viewing of templates and text, simplifying quick edits and reducing errors.

Catalog page examples are available for various niches: equipment, building materials, cosmetics and perfumery, and children's products.

Apriori.EcomMarket is a template for building online stores with a settings constructor and extended marketing functionality. It is designed for various product categories: clothing, footwear, accessories, home goods, furniture, electronics, and spare parts.

The system supports flexible navigation structures, including three-level and four-level menus. Multiple header design options are available, tailored to different styles and requirements.

The product page is implemented in several design variants. For products with trade offers, the system supports displaying options with photos, as well as selection of color and size.

Apriori.EcomMarket is a ready-made solution for building an online store with a settings constructor and extended marketing functionality. The template supports flexible catalog display configuration, including five distinct views for product lists. The system allows customization of category and subcategory rendering, as well as collection management. The package includes features for adding product add-ons and integrating audio announcements. The solution demonstrates adaptability through homepage examples featuring various content blocks.

The Apriori.EcomMarket template is designed for creating online stores. It includes a settings builder and an extended marketing functionality suite. The solution supports flexible brand display within the catalog. Product cards offer various layout options: with collapsible sections, with images displayed two per row, and with the ability to switch between standard and enlarged image views. A layout option is available where the product title is positioned to the right of the image, alongside a version with a vertical slider for the gallery. The functionality includes displaying customer reviews and showing product availability in physical stores.

Apriori.EcomMarket is a ready-made solution for creating an online store with a settings builder and extended marketing functionality. The system supports flexible pricing, including advanced price ranges based on product quantity. Product cards can display specifications in either one or two columns for optimal information presentation. The interface includes a feature for calculating delivery costs directly on the product page. The platform allows for the creation of country-based catalogs and implements functionality for managing brands. A review feed feature enables the collection and display of customer feedback. A dedicated services section provides detailed information on each offer, including warranty services. The checkout process is adaptable to different scenarios: it supports a unified workflow for all customers as well as a split process with separate payment methods and data fields for private individuals and legal entities.

The Apriori.EcomMarket template provides an online store with a settings builder and extended marketing functionality. The solution supports the creation of thematic product collections, catalogs, and presentations. The feature set includes sections for displaying new arrivals, active discounts, and ongoing promotions. The system allows for the generation of promo pages, gift idea pages, as well as sections for news, articles, and projects. Business-oriented pages for procurement and careers are available. The template includes tools for displaying company employees, expert recommendations, and a gallery with the ability to be divided into sections. Support for industry-specific solutions and pages with related content blocks is implemented.

Apriori EcomMarket is a solution for online stores featuring a settings builder and extended marketing functionality. The platform includes modules for displaying viewed products and a user personal cabinet. Demonstration examples are available for main sliders, page footers, and various design systems. Documentation for developers covers smart cart functionality, intelligent search, and page scrolling mechanisms to optimize the customer journey. The solution has been tested on PHP versions 8.0 through 8.4 and operates on live sites.

The Apriori.EcomMarket template is optimized for working with standard 1C-Bitrix components. The absence of the jQuery library ensures fast page loading. The solution is compatible with popular add-on modules and provides a ready-made system of visual layout elements with support for custom CSS styles and JS scripts. Connecting custom fonts is possible without modifying the source code; details are provided in the documentation. The main page includes additional blocks for placing information or custom layout blocks (PHP/HTML). The settings architecture follows a priority principle of 'element — component — solution', simplifying administration for users and modification for developers. Data storage utilizes information blocks and high-load blocks (Highload blocks). The documentation includes answers to frequently asked questions. The functionality has been tested in a multisite environment: the demo site demonstrates the simultaneous operation of approximately 20 sites with individual solution settings.

The template is suitable for creating online stores in various e-commerce segments, including construction materials and furniture.

The Apriori.EcomMarket template is suitable for creating online stores across various industries: industrial equipment and materials, electronics and home appliances, clothing and footwear, cosmetics and perfumery, children's goods, jewelry, groceries, home items, lighting and lighting equipment, curtains and curtain rods, tools, fabrics and textiles, toys, pet supplies, hobby and craft items, automotive products, confectionery and custom cakes, plumbing, hunting and fishing gear, medical products and pharmacies, garden and cottage supplies, electrical goods, metal sales, sports goods, household goods, stationery, gifts, lingerie, and flowers.

The solution enables rapid launch of single-brand or multi-brand stores in B2C and B2B segments. Flexible settings and built-in multi-region support allow creating websites for local sales as well as managing a chain of stores.

General iT can install and configure this solution and build a website or online store based on it.